THE
JOURNAL



Come behind the scenes into my life as a leading makeup artist in the luxury bridal and events industry. Gain exclusive access to my extensive knowledge in the world of beauty and learn about my makeup kit must-haves. Lust over dreamy imagery from my latest photoshoots whilst intently reading my makeup musings. 

RED LIP TIPS FOR BOLD BRIDES

MAKEUP

Every bride dreams of looking unforgettable on their wedding day. While the dress, accessories and hairstyle are crucial elements, makeup plays a pivotal role in enhancing a bride’s beauty and modern femininity. One timeless and bold makeup choice that can elevate a bridal look is red lips. TIMELESS ELEGANCE Red lips have been a symbol […]

MY TOP 5 EXFOLIATORS FOR GLOWY SKIN

Skincare

The most frequent question my clients always ask me is how they can achieve a dewy and plump look to their skin at home. When it comes to achieving a radiant complexion, exfoliation is a key step in your skincare routine. While there are various methods to exfoliate your skin, acid exfoliators have gained immense […]

THE FALL BRIDE A/W 23 CAMPAIGN

Photoshoots

Autumn 2023 has already been so exciting and jam packed. It was an honour to be asked to execute my vision for the makeup and hair styling for The Fall Bride’s A/W 2023 campaign. The shoot featured some phenomenal gowns from remarkable brands around the globe including New White and Katherine Tash. It was amazing […]

Bride on her wedding day at Wootton Hall Estate, Ulceby, North Lincolnshire.

REAL BRIDE SARAH: GET THE LOOK

Real Brides

It was an unbelievably warm day in June but despite the heat, Sarah looked truly stunning. Sarah married Josh at Wootton Hall Estate (one of my favourite venues in the UK) in June 2023. A perfectly elegant affair, the heartfelt ceremony was followed by cool Aperol Spritz and Champagne on the lawn – the most […]

SARAH

"I STILL LOOKED LIKE MYSELF BUT
MORE ELEVATED"

"Sam was amazing from the very beginning and put me at ease straight away. Sam went above and beyond on the wedding day - she kept the vibe really fun during the morning and made sure I was completely happy with my make-up.  I really appreciated the fact that Sam waited until after the ceremony for me to do a touch up as it was a particularly hot weekend and there was quite a lot of crying during the ceremony! Thank you so much for making me feel so beautiful on my wedding day!"

LORI

"sam is the perfect makeup artist"

"I have to say the biggest thank you to Sam. She is absolutely incredible,  she made me feel amazing on my wedding morning! Sam is the perfect makeup artist and I loved having her with me on my wedding day."

HANNAH

"ATTENTIVE, PROFESSIONAL AND EXCEPTIONALLY KNOWLEDGEABLE"

"I cannot recommend Sam highly enough. From the very beginning she was attentive, professional and exceptionally knowledgeable about which products would be ideal to achieve the look I wanted. My makeup was flawless from day to night! Guests continuously commented on how beautiful I looked! 
Sam was also a very calming influence before I walked down the aisle, as well as helping me into my dress so I could do a 'reveal' to my bridal party. She really is the full package."

Rebecca

"An incredibly talented professional"

"Sam has an eye for colour matching that is truly exceptional - especially when it comes to complexion products. She struck the balance just right on the look I desired - as natural as possible that would still photograph beautifully. My makeup lasted incredibly well - I still looked great when I finally called it a night in the early hours of the next morning! I honestly could not recommend her more highly."